Event Overview:
In today’s competitive academic landscape, building a strong personal brand is essential for researchers who want to stand out, communicate their expertise effectively, and create meaningful career opportunities.
Join us for this interactive personal branding workshop designed specifically for researchers. You will learn:
How to articulate your unique academic identity
Strategies to communicate your expertise with clarity
Practical steps to enhance visibility and credibility in your field
Whether you are an early-career researcher or an established academic, this session will provide actionable insights to help you position yourself strategically in academia and beyond.
Speakers:
Rose Sgueglia: Senior Lecturer in Digital Marketing, Ravensbourne University London. Rose specializes in media studies, brand management, digital marketing, storytelling, and film studies. Her journalism has appeared in publications such as The i Paper, Stylist, GQ, La Repubblica, and Yahoo. She is also the author of The Real Coco Chanel (2020) and The Real Leonardo da Vinci (2021), published by Pen and Sword. Rose holds a BA in Journalism, Film and Media and a Postgraduate Diploma in Magazine Journalism from Cardiff University. She is currently pursuing a PhD in Film Studies, focusing on the Chanel brand and Coco Chanel.
Cristina Iodice: Senior Lecturer in Business, Marketing & Sustainability.
Cristina brings over 20 years of multidisciplinary industry experience, having held senior leadership roles at global organizations including Guess, Furla SPA, Sprint, and JP Morgan. She holds a BA in Economics and Business, two MA degrees (Marketing & Management; Fundraising & Philanthropy), and is a Senior Fellow of the Higher Education Academy (SFHEA). Cristina is an accredited mentor and trained facilitator in Climate Fresk, Circular Economy, and Carbon Literacy, dedicated to inspiring positive change through education and engagement.
Moderator:
Zeeshan Hashim: Zeeshan Hashim is a co-founder and senior advisor at PRISA. He currently serves as a Postdoctoral Research Fellow in Political Economy, affiliated with both the European Research College London and the European Research University (ERUNI). His research spans migration, institutional development, political polarization, and South Asia. His academic interests lie at the intersection of political economy and public economics. He holds a PhD in Economics and Finance from Brunel University London, where he was awarded the Vice Chancellor’s Prize for Research Excellence. His doctoral work examined the interplay between political and economic freedoms, the role of political parties, and the fiscal foundations of democratic governance.
Who Should Attend?: Researchers, academics, and creators interested in enhancing their personal brand and visibility in academia.
Date & Time:
📅 December 1, 2025
🕛 12:00 PM (GMT)
📍 Online Event